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Mobile strategies for rural India – Aarkstore Enterprise

Posted by aarkstore on November 17, 2009

As mobile services in Indian urban markets are reaching saturation, rural markets are becoming an important frontier for industry growth. However, due to low ARPU and the higher cost of providing services in rural areas, operators face the challenging task of serving these areas profitably. This report discusses the opportunities and challenges of rural markets, and effective strategies to serve these markets successfully.
 
 
Table of Contents : 
Executive summary
 In a nutshell
 Key messages
 Low teledensity and strong socio-economic development
 The addressable market is not huge in the short to medium term
 There are structural challenges in delivering communications services
 Profitability of the addressable market is key
 A comprehensive rural strategy framework is required
 Operators are taking various steps to address the rural market
 Ovum view
 Focus on market share, total revenues and profitability
 Explore value-added services beyond agriculture
 Explore opportunities from non-telecoms players and the government
 Leverage the deployed infrastructure for non-telecoms usage
 Rural India: opportunities and challenges
 Huge population base and low levels of teledensity
 Conducive socio-economic growth drivers
 High aspirational and utility value of a mobile phone
 Attention from non-market and non-telecoms players
 Poor state of public infrastructure
 Low literacy and media penetration
 Ineffective public policies and regulatory support
 A confusing maze of local governing bodies
 Balancing first mover advantage and financial risks
 Indian rural market segmentation
 Inflated short- to medium-term expectations
 Rural market segmentation
 Socio-economic segmentation
 Age-based segmentation
 Geography-based segmentation
 Occupation-based segmentation
 Rural strategies for success
 Framework for a successful rural market strategy
 Products and services innovation
 Availability
 Affordability
 Usability
 Motivation and capabilities
 Operational excellence
 Energy consumption
 Active infrastructure capex and opex
 Passive infrastructure capex and opex
 Sales, distribution, billing and customer-care expenses
 Engage government bodies
 Enable government initiatives and co-acquire customers
 Effect conducive policy changes
 Leverage government resources and infrastructure
 Facilitate working with local government bodies
 Engage non-profit organisations
 Enable social initiatives and co-acquire customers
 Capitalise on local knowledge and goodwill
 Leverage micro-financing efforts to drive adoption
 Partner with non-telecoms companies
 Generate new revenue opportunities
 Enhance understanding of rural needs
 Leverage existing sales and distribution networks
 Develop unconventional business models
 Share capex and opex
 Employ local entrepreneurs
 Capitalise on local knowledge and goodwill
 Reduce sales, distribution, billing and customer-care costs
 Enhance customer experience
 Indian rural strategies: case studies
 Bharti Airtel
 Coverage prioritisation
 Joint venture with Indian Farmers Fertiliser Cooperative
 Airtel Service Centres
 Communicating with rural customers
 Micro-financing initiative
 Tata Teleservices
 Sahayak service
 Multi-faceted distribution strategy
 Strategic partnerships
 Reliance Communications
 BharatNet
 Grameen VAS
 Machine-to-machine applications
 Partnership with Krishak Bharti
 Ericsson
 Expander solution
 Dynamic discount solution
 Nokia Siemens Networks
 Smart Site solution
 Broadband Village India
 Village Connection
 Alcatel-Lucent
 VillageNet
 ‘Green’ initiatives
 Nokia Life Tools
 Qualcomm’s Wireless Reach initiative

For More Information:
http://www.aarkstore.com/reports/Mobile-strategies-for-rural-India-32320.html

Posted in Business, Countries, India, Information technology, Market, Market research, Mobile, Research, Research Report, Technology, Telecom | Tagged: , , , , , , | 1 Comment »

VimpelCom-IT Sales Opportunities-2008 – Aarkstore Enterprise

Posted by aarkstore on November 17, 2009

VimpelCom has emerged as the first integrated telecoms service provider in Russia through a series of recent acquisitions. Its converged multi-play offerings and mobile data services in the Commonwealth of Independent States (CIS) region as well as its new operations in the Asia-Pacific region are expected to drive its growth, while high mobile penetration, intensifying competition, and contracting ARPU will remain its key challenges.
 
 
Table of Contents : 
Executive summary
 In a nutshell
 Ovum view
 Mobile and broadband services: growth drivers
 SWOT analysis
 Strengths
 Weaknesses
 Opportunities
 Threats
 External environment
 Competitive environment
 Strategy analysis
 Strategy objectives
 Counting on VASs to boost mobile ARPU
 Attracting and retaining prepaid customers
 Tailored offerings
 Retention-focused schemes
 Acquiring its way into the converged services market
 Golden Telecom
 Corbina Telecom
 Dominanta
 Entering new geographies
 Tapping into the business market
 Service offerings
 Dedicated sales channels
 Operational analysis
 Future outlook
 Company information
 Organisational structure
 Financial summary
 Segment analysis

For More Information :
http://www.aarkstore.com/reports/VimpelCom-IT-Sales-Opportunities-2008-12878.html

Posted in Business, Company, Company Profiles, Countries, Information technology, Management, Market, Market research, Research Report, Technology, Telecom | Tagged: , , , , , , | Leave a Comment »

Access to Hospital Pharmaceutical Markets in the United Kingdom – Aarkstore Enterprise

Posted by aarkstore on October 20, 2009

Public hospitals represent a very important market segment for most biopharmaceutical companies in Europe. They are the often the only market for the increasing numbers of speciality drugs emerging from R&D, with many primary care products also unable to get established for maintenance therapy in the community without hospital recommendation first. Though the processes for achieving hospital usage are very different to the reimbursed GP/community pharmacy sector, they have been poorly documented and often little understood. This justpharmareports’ publication aims to clarify the situation for the UK, a particularly challenging country with four different public healthcare systems, numerous stakeholders, regular reforms, and rigorous health technology assessment.

Medicines prescribed in English hospitals in 2006 were valued at £2.7 billion. This represented 24% of the English NHS drugs bill (hospital prescribing in London alone accounted for 40% of all prescribing costs in the capital). Even more significantly, the hospital drug bill has been rising at more than twice the rate of GP prescribing costs.

‘Access to Hospital Pharmaceutical Markets in the UK’ provides:

  • Comprehensive and clear information on how medicines for hospital use get selected, purchased, distributed, prescribed, dispensed and paid for.
  • Separate sections on England, Scotland, Wales and Northern Ireland.
  • Full coverage of the NHS plus two of the largest private providers.
  • Explanation of tendering, contracting, contract adjudication and other aspects of procurement for both brands and generics.
  • Clarification of the complex English funding system, Payment by Results.
  • Special focus on oncology.
  • What discounts hospitals expect and why value-added tax is a concern.
  • Features on risk-sharing schemes and on the boom in homecare services.
  • NICE, SMC, AWMSG, the PPRS and much, much more

http://www.aarkstore.com/reports/Access-to-Hospital-Pharmaceutical-Markets-in-the-United-Kingdom-1052.html

Posted in Business, Drugs, Market, Market research, Pharmaceutical, Research, Research Report, UK, United Kingdom | Tagged: , , , , | Leave a Comment »

UK Consumer Insights 2009: Marks & Spencer – Clothing – Aarkstore Enterprise

Posted by aarkstore on September 24, 2009

UK Consumer Insights 2009 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer’s customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase

*New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
*Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer’s customers.
*Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
 
 
Table of Contents : 
“About the cDNA programme 3

Section 1: At a glance summary 4
- At a glance summary 5

Section 2: Share of shoppers 6
- Marks & Spencer share of shoppers 7
- Marks & Spencer share of shoppers by demographics 8
- Marks & Spencer share of shoppers by television region 9
- Marks & Spencer share of shoppers by household characteristics 10
- Marks & Spencer share of shoppers by other characteristics and ACORN classification 11

Section 3: Conversion and non-conversion 12
- Marks & Spencer conversion of visitors to main users 13
- Marks & Spencer conversion of visitors to main users by demographics and region 14
- Marks & Spencer conversion of visitors to main users by household characteristics 15
- Non-converting customers 16
- Profile of Marks & Spencer non-converting customers by demographics and region 17

Section 4: Shopper profiles 18
- Marks & Spencer profile of shoppers by demographics 19
- Marks & Spencer profile of shoppers by television region 20
- Marks & Spencer profile of shoppers by household characteristics 21
- Marks & Spencer profile of shoppers by other characteristics and ACORN classification 22

Section 5: Loyalty 23
- Marks & Spencer loyalty of main users 24
- Marks & Spencer loyalty of main users by demographics and region 25
- Marks & Spencer loyalty of main users by household characteristics 26
- Marks & Spencer basic drivers of loyalty and disloyalty 27
- Marks & Spencer detailed drivers of loyalty 28

Section 6: Competition 29
- Competition in clothing 30
- Cross sector competitor dynamics 31

Appendix 32
Basic Methodology 33
Detailed Methodology 34″

For More Information Kindly Visit Below Link :
http://www.aarkstore.com/reports/UK-Consumer-Insights-2009-Marks-Spencer-Clothing-15657.html

Posted in Business, Company, Consumer, Industry, Market, Market research, Research, Research Report, UK, United Kingdom, retail | Tagged: , , , , | Leave a Comment »

UK Consumer Insights 2009: Debenhams – Clothing – Aarkstore Enterprise

Posted by aarkstore on September 24, 2009

UK Consumer Insights 2009 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer’s customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase

*New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
*Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer’s customers.
*Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
 
 
Table of Contents : 
“About the cDNA programme 3

Section 1: At a glance summary 4
- At a glance summary 5

Section 2: Share of shoppers 6
- Debenhams share of shoppers 7
- Debenhams share of shoppers by demographics 8
- Debenhams share of shoppers by television region 9
- Debenhams share of shoppers by household characteristics 10
- Debenhams share of shoppers by other characteristics and ACORN classification 11

Section 3: Conversion and non-conversion 12
- Debenhams conversion of visitors to main users 13
- Debenhams conversion of visitors to main users by demographics and region 14
- Debenhams conversion of visitors to main users by household characteristics 15
- Non-converting customers 16
- Profile of Debenhams non-converting customers by demographics and region 17

Section 4: Shopper profiles 18
- Debenhams profile of shoppers by demographics 19
- Debenhams profile of shoppers by television region 20
- Debenhams profile of shoppers by household characteristics 21
- Debenhams profile of shoppers by other characteristics and ACORN classification 22

Section 5: Loyalty 23
- Debenhams loyalty of main users 24
- Debenhams loyalty of main users by demographics and region 25
- Debenhams loyalty of main users by household characteristics 26
- Debenhams basic drivers of loyalty and disloyalty 27
- Debenhams detailed drivers of loyalty 28

Section 6: Competition 29
- Competition in clothing 30
- Cross sector competitor dynamics 31

Appendix 32
Basic Methodology 33
Detailed Methodology 34″

For More Information Kindly Visit Below Link :
http://www.aarkstore.com/reports/UK-Consumer-Insights-2009-Debenhams-Clothing-15656.html

Posted in Business, Company, Market, Market research, Research, Research Report, UK, United Kingdom, retail | Leave a Comment »

UK Consumer Insights 2009: B&Q – DIY – Aarkstore Enterprise

Posted by aarkstore on September 24, 2009

UK Consumer Insights 2009 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer’s customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase

*New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
*Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer’s customers.
*Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
 
 
Table of Contents : 
“About the cDNA programme 3

Section 1: At a glance summary 4
- At a glance summary 5

Section 2: Share of shoppers 6
- B&Q share of shoppers 7
- B&Q share of shoppers by demographics 8
- B&Q share of shoppers by television region 9
- B&Q share of shoppers by household characteristics 10
- B&Q share of shoppers by other characteristics and ACORN classification 11

Section 3: Conversion and non-conversion 12
- B&Q conversion of visitors to main users 13
- B&Q conversion of visitors to main users by demographics and region 14
- B&Q conversion of visitors to main users by household characteristics 15
- Non-converting customers 16
- Profile of B&Q non-converting customers by demographics and region 17

Section 4: Shopper profiles 18
- B&Q profile of shoppers by demographics 19
- B&Q profile of shoppers by television region 20
- B&Q profile of shoppers by household characteristics 21
- B&Q profile of shoppers by other characteristics and ACORN classification 22

Section 5: Loyalty 23
- B&Q loyalty of main users 24
- B&Q loyalty of main users by demographics and region 25
- B&Q loyalty of main users by household characteristics 26
- B&Q basic drivers of loyalty and disloyalty 27
- B&Q detailed drivers of loyalty 28

Section 6: Competition 29
- Competition in DIY 30
- Cross sector competitor dynamics 31

Appendix 32
Basic Methodology 33
Detailed Methodology 34″

For More Information Kindly Visit Below Link :
http://www.aarkstore.com/reports/UK-Consumer-Insights-2009-B-Q-DIY-15652.html

Posted in Business, Industry, Market, Market research, Research, Research Report, UK, United Kingdom, retail | Tagged: , , , , | Leave a Comment »

UK Consumer Insights 2009: Homebase – DIY – Aarkstore Enterprise

Posted by aarkstore on September 24, 2009

UK Consumer Insights 2009 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer’s customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase

*New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
*Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer’s customers.
*Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
 
 
Table of Contents : 
“About the cDNA programme 3

Section 1: At a glance summary 4
- At a glance summary 5

Section 2: Share of shoppers 6
- Homebase share of shoppers 7
- Homebase share of shoppers by demographics 8
- Homebase share of shoppers by television region 9
- Homebase share of shoppers by household characteristics 10
- Homebase share of shoppers by other characteristics and ACORN classification 11

Section 3: Conversion and non-conversion 12
- Homebase conversion of visitors to main users 13
- Homebase conversion of visitors to main users by demographics and region 14
- Homebase conversion of visitors to main users by household characteristics 15
- Non-converting customers 16
- Profile of Homebase non-converting customers by demographics and region 17

Section 4: Shopper profiles 18
- Homebase profile of shoppers by demographics 19
- Homebase profile of shoppers by television region 20
- Homebase profile of shoppers by household characteristics 21
- Homebase profile of shoppers by other characteristics and ACORN classification 22

Section 5: Loyalty 23
- Homebase loyalty of main users 24
- Homebase loyalty of main users by demographics and region 25
- Homebase loyalty of main users by household characteristics 26
- Homebase basic drivers of loyalty and disloyalty 27
- Homebase detailed drivers of loyalty 28

Section 6: Competition 29
- Competition in DIY 30
- Cross sector competitor dynamics 31

Appendix 32
Basic Methodology 33
Detailed Methodology 34″

For More Information Kindly Visit Below Link :
http://www.aarkstore.com/reports/UK-Consumer-Insights-2009-Homebase-DIY-15650.html

Posted in Business, Market, Market research, Pharmaceutical, Research, Research Report, UK, United Kingdom | Tagged: , , , | Leave a Comment »

UK Consumer Insights 2009: Argos – Electricals – Aarkstore Enterprise

Posted by aarkstore on September 24, 2009

UK Consumer Insights 2009 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer’s customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase

*New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
*Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer’s customers.
*Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
 
 
Table of Contents : 
“About the cDNA programme 3

Section 1: At a glance summary 4
- At a glance summary 5

Section 2: Share of shoppers 6
- Argos share of shoppers 7
- Argos share of shoppers by demographics 8
- Argos share of shoppers by television region 9
- Argos share of shoppers by household characteristics 10
- Argos share of shoppers by other characteristics and ACORN classification 11

Section 3: Conversion and non-conversion 12
- Argos conversion of visitors to main users 13
- Argos conversion of visitors to main users by demographics and region 14
- Argos conversion of visitors to main users by household characteristics 15
- Non-converting customers 16
- Profile of Argos non-converting customers by demographics and region 17

Section 4: Shopper profiles 18
- Argos profile of shoppers by demographics 19
- Argos profile of shoppers by television region 20
- Argos profile of shoppers by household characteristics 21
- Argos profile of shoppers by other characteristics and ACORN classification 22

Section 5: Loyalty 23
- Argos loyalty of main users 24
- Argos loyalty of main users by demographics and region 25
- Argos loyalty of main users by household characteristics 26
- Argos basic drivers of loyalty and disloyalty 27
- Argos detailed drivers of loyalty 28

Section 6: Competition 29
- Competition in electricals 30
- Cross sector competitor dynamics 31

Appendix 32
Basic Methodology 33
Detailed Methodology 34″

For More Information Kindly Visit Below Link :
http://www.aarkstore.com/reports/UK-Consumer-Insights-2009-Argos-Electricals-15647.html

Posted in Business, Market, Market research, Research, Research Report, UK, retail | Tagged: , , , | Leave a Comment »

UK Consumer Insights 2009: Comet – Electricals – Aarkstore Enterprise

Posted by aarkstore on September 24, 2009

UK Consumer Insights 2008 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer’s customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase

*New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
*Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer’s customers.
*Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
 
 
Table of Contents :
“About the cDNA programme 3

Section 1: At a glance summary 4
- At a glance summary 5

Section 2: Share of shoppers 6
- Comet share of shoppers 7
- Comet share of shoppers by demographics 8
- Comet share of shoppers by television region 9
- Comet share of shoppers by household characteristics 10
- Comet share of shoppers by other characteristics and ACORN classification 11

Section 3: Conversion and non-conversion 12
- Comet conversion of visitors to main users 13
- Comet conversion of visitors to main users by demographics and region 14
- Comet conversion of visitors to main users by household characteristics 15
- Non-converting customers 16
- Profile of Comet non-converting customers by demographics and region 17

Section 4: Shopper profiles 18
- Comet profile of shoppers by demographics 19
- Comet profile of shoppers by television region 20
- Comet profile of shoppers by household characteristics 21
- Comet profile of shoppers by other characteristics and ACORN classification 22

Section 5: Loyalty 23
- Comet loyalty of main users 24
- Comet loyalty of main users by demographics and region 25
- Comet loyalty of main users by household characteristics 26
- Comet basic drivers of loyalty and disloyalty 27
- Comet detailed drivers of loyalty 28

Section 6: Competition 29
- Competition in electricals 30
- Cross sector competitor dynamics 31

Appendix 32
Basic Methodology 33
Detailed Methodology 34″

For More Information Kindly Visit Below Link :
http://www.aarkstore.com/reports/UK-Consumer-Insights-2009-Comet-Electricals-15635.html

Posted in Business, Company, Countries, Electronic, Electronics, Market, Market research, Research, Research Report, UK, UK Department Stores | Tagged: , , | Leave a Comment »

UK Consumer Insights 2009: Marks & Spencer – Footwear – Aarkstore Enterprise

Posted by aarkstore on September 24, 2009

UK Consumer Insights 2009 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer’s customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase

*New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
*Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer’s customers.
*Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
 
 
Table of Contents :
“About the cDNA programme 3

Section 1: At a glance summary 4
- At a glance summary 5

Section 2: Share of shoppers 6
- Marks & Spencer share of shoppers 7
- Marks & Spencer share of shoppers by demographics 8
- Marks & Spencer share of shoppers by television region 9
- Marks & Spencer share of shoppers by household characteristics 10
- Marks & Spencer share of shoppers by other characteristics and ACORN classification 11

Section 3: Conversion and non-conversion 12
- Marks & Spencer conversion of visitors to main users 13
- Marks & Spencer conversion of visitors to main users by demographics and region 14
- Marks & Spencer conversion of visitors to main users by household characteristics 15
- Non-converting customers 16
- Profile of Marks & Spencer non-converting customers by demographics and region 17

Section 4: Shopper profiles 18
- Marks & Spencer profile of shoppers by demographics 19
- Marks & Spencer profile of shoppers by television region 20
- Marks & Spencer profile of shoppers by household characteristics 21
- Marks & Spencer profile of shoppers by other characteristics and ACORN classification 22

Section 5: Loyalty 23
- Marks & Spencer loyalty of main users 24
- Marks & Spencer loyalty of main users by demographics and region 25
- Marks & Spencer loyalty of main users by household characteristics 26
- Marks & Spencer basic drivers of loyalty and disloyalty 27
- Marks & Spencer detailed drivers of loyalty 28

Section 6: Competition 29
- Competition in footwear 30
- Cross sector competitor dynamics 31

For More Information Kindly Visit Below Link :
http://www.aarkstore.com/reports/UK-Consumer-Insights-2009-Marks-Spencer-Footwear-15633.html

Posted in Business, Company, Market, Market research, Research, Research Report, UK, United Kingdom | Tagged: , , , | Leave a Comment »